How do you create a custom Facebook group URL?
The thing is, every Facebook group has a unique URL in the format www.facebook.com/groups/numbers after their creation.
But what if your Facebook group web address contains letters and features your brand name instead of only numbers?
This blog explains how you can set a custom URL for your Facebook groups without breaking a sweat.
Why do you need to change your Facebook group URL?
If you have a new Facebook group for your business, it is very important that you edit its web address and remove the special characters from the Facebook group name.
There are many reasons why you should have a custom URL for your Facebook community. Some of them are as follows:
1. It keeps your community unique
Having an easily memorable name and Facebook group web address is one way you can keep it as unique as possible.
Otherwise, your audience might be unable to find your Facebook group easily if you have a long group name and a random URL.
2. It encourages people to join
With a unique Facebook group web address, you can encourage more people to join since it’s easier for them to search for it.
This is especially beneficial if you have a Facebook group with high engagement and activity levels.
3. You can use it as a marketing technique
Another reason why it’s important to have a customized Facebook group URL and name is that you can use this as a marketing technique.
For instance, Facebook marketing pros who have popular Facebook groups will usually prefer to use their brand name in their group names. This way, more people will know more about their business.
How to change your Facebook group URL in four simple steps
Take note that only Facebook group admins can change URLs and perform other Facebook group customization.
So, if you’re one, here’s the easiest way to change your Facebook group URL and edit group settings:
Navigate to the Facebook group you manage.
From the group bar, choose “Settings”.
Now go to “Customize Group”.
Choose a good Facebook group URL.
Select the pencil icon that is located under the “Web Address” section. Type in the URL that you want for your group.
If a URL is already in use, it will appear in a shade of red. On the other hand, you will see a green checkmark next to the URL if it is available.
Hit “Save” once you’ve settled on your custom URLs.
Voila! You now have a customized URL for your Facebook community.
Just make sure that your custom URL consists of at least five characters long.
Can a custom Facebook group URL help you get more leads?
If you want to use the custom URLs of your groups to generate leads, then it is vital that you understand exactly what it takes for this to happen.
Here are the different ways in which you can do that:
1. Use video marketing on your custom group URL text
If you have a very popular FB group, using video marketing can help you get leads.
You can create a custom video tutorial of your products or even document the delivery process to the end users. They can then view these videos on either their phones or computers.
From here, they can visit the URL for your Facebook to find out more or join your FB group so that they stay updated on any new posts or product updates.
2. Use images in your Facebook groups to your advantage
Another way you can use your custom Facebook group URL to generate leads is by using images of the products you offer.
You can do this by adding high-resolution product images with a link back to your customized Facebook group URL.
3. Use giveaways
Another way in which you can use your Facebook group URL to generate leads is by using giveaways.
This means giving away free gifts or even products in return for them joining your group.
However, before you do this, you must make sure that your custom URL is easily visible so that they know where to join your group.
4. Create a Facebook page
One more thing, you can also use your customized Facebook group URL to generate leads when you create a Facebook page for your online store.
This lets you sell products to people who visit your good custom URL and encourages them to join your group.
This way, you can update them about any new products or information regarding your store.
Frequently asked questions about Facebook group URLs
Here are the most commonly asked questions about Facebook groups and changing their URLs:
What is the benefit of a Facebook group?
You can make Facebook groups the foundation of your online community. Connecting with others with similar passions and interests is made possible via group participation.
With a Facebook group, you can form a community with the people who follow your page and support you.
Why should you create a custom Facebook group URL?
Your group’s URL will be simpler to share if you take the time to personalize it.
Compared to the random number that Facebook gives every new group as an address, this adds credibility and establishes a sense of community among your Facebook group members.
In addition to serving as a memorable address for your Facebook group, it’s wise to beat out other organizations to the top URL for your group’s niche.
What is the difference between a Facebook group and a Facebook page?
Facebook community sites are primarily to connect w. They are a place to work together with and locate other people who have an interest or wish to debate a subject.
On the other hand, a Facebook group is a wonderful option for those who desire a confidential forum in which to talk about a common interest. It’s also a great way for members to exchange helpful hints, articles, and ideas with one another.
Final thoughts on changing Facebook group URLs
Managing a Facebook group can be a lot of work. You have to moderate the content, ensure people follow the rules, and keep the conversations going.
But for what it’s worth, Facebook groups are also a great tool for generating leads. Because of this, it makes sense to create one for your business.
If you want to get the most out of your Facebook group, make sure to use software that can help you automatically generate leads.
This way, you can focus on other aspects of your business and still get new leads without having to put in a lot of extra work.
There are a few different software options out there, but one that works well for groups is GroupLeads.
It’s an extension that works on the new Facebook layouts and lets you automatically add new members to your email list so you can follow up with them later.
It also includes features like sending automatic messages to new members and tracking how many people click on links in your posts.
Overall, it’s a great tool that can save you a lot of time and help you get more leads from your Facebook group.